Falcon – Free as a Falcon

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FalconFree as a Falcon View Case Study
FalconFree as a Falcon View Case Study
Director
Henrik Rostrup
Client
Falcon Beer
Executive Producer
Niklas Adolfsson
Director of Photography
Henning Sandström
The Talent Group
Editor
Simon Pontén
Online Editor
Love Fagerstedt
Color
Joakim Rissveds
Sound
Martin Mighetto
VFX
Haymaker VFX
Music Composer
Mikael Rickfors
A close-up image of a golden liquid, likely beer, with bubbles rising and a stylized outline of a hawk or eagle etched on the surface or glass.
A shirtless person stands at the edge of a body of water, arms outstretched, facing the shimmering, sunlit surface below.
A man and a woman relax together in a wooden sauna; the man is shirtless and the woman is wrapped in a towel. Water is being poured onto hot sauna stones in the foreground, creating steam.
A shirtless man with wet hair and determined expression dives forward through water, arms outstretched, with droplets splashing around him and a blue sky in the background.
A person is underwater, diving headfirst with arms outstretched, surrounded by bubbles and ripples in the greenish-blue water.
A can of Falcon Alkoholfri beer with a falcon illustration sits among clouds, with the text "FREE AS A FALCON" in bold white letters on the left. The scene conveys a sense of freedom and lightness.
Three people sit on a striped picnic blanket outdoors, talking and holding drinks, while another person stands in the distance facing the water. Trees and sky are visible in the background.